Social Media Marketing and Project Management

  • This project-based course introduces students to social media marketing and project management while developing core employment skills such as communication, creativity, critical thinking, and problem-solving. Students have opportunities to produce informational videos of the different trade programs, create a blog, take-on personal projects, and more. Students will exit with a greater ability to communicate, complete a project, creative problem-solve challenges and collaborate with others to achieve a common goal.

  • AM Units of Study

    • Social media marketing
    • Project management
    • Social media monitoring
    • Photo and video camera work
    • Video editing
    • Blogging
    • Green screen editing
    • Digital citizenship
    • Creative thinking
    • Problem solving


  • PM Units of Study

    • Social media marketing
    • Project management
    • Social media monitoring
    • Video production for CTE FOCUS Program
    • Blogging and Twitter
    • Green screen editing
    • Digital citizenship
    • Creative thinking
    • Problem solving challenges
    • Marketing fundamentals
    • Website maintenance
    • Authentic marketing projects
    • Career planning

  • Students will:

    • Communicate with others
    • Use technology